Guide on Agile Methodology in App Development

Agile is an iterative software development methodology that ensures developers offer value to consumers faster. Work is supplied in modest, consumable amounts...

5 Digital Marketing Lessons We Learnt From Game Of Agencies

If you've come across Game Of Agencies, you know what we're talking about. If you haven't, please check it out here. 1. Be Spontaneous, not every...

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Top Digital Marketing Trends 2018

Top Digital Marketing Trends that Dominated in 2018

This year, the world of digital marketing has been quite eventful. With brands turning to rich and effective content, minimal designs, influencer marketing and...

Top Creative Design Agencies in India in 2023

As the digital landscape continues to evolve, businesses and brands across India are constantly on the lookout for creative design agencies that help them...

Difference Between Digital PR vs Traditional PR

Since the PR council's inception from the time of Edward Bernays, PR has come a long way. PR in India is not far away...

Top 5 LGBTQIA+ Figures That Changed The World’s Perspective

It’s that time of the year when we celebrate love, equality, and individuality with pride. We, as an independent country, have developed our mentality...
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Behind the App: How Loyalty Became a Game You Actually Want...

Loyalty today goes far beyond points and punch cards. It’s about experience, emotion, and everyday relevance. With so many...

The Perfect Blend: Creativity, Data & a Whole Lot of Skincare...

In today’s digital-first landscape, building a skincare brand that doesn’t get lost in the sea of serums and face masks is no...

Harnessing the Power of Influencers: The Secret Behind TOI’s Viral Campaign

In today’s digital era, where content is abundant and attention spans are fleeting, brands need to craft compelling campaigns that not only...