Media Buying for Effective Targeting: Reaching the Right Audience in India

In the ever-evolving landscape of advertising one of the critical aspects of a successful marketing campaign is the art of media buying. The process...

Case Study: From Local Store to Global Giant, Analyzing Walmart’s Growth...

From a small shop in one town to a global giant, Walmart has changed remarkably.  Walmart debuted as a small cheap store in Arkansas, USA,...

Learn How to Use ChatGPT for UI/UX Design

The design of the user experience (UX) is one of the most important aspects of product development. It involves designing products that are user-friendly...

The Impact Of Digital Marketing On Beauty Industry

  The beauty industry has seen tremendous growth in recent years, with the rise of social media making it easier for beauty enthusiasts to connect,...
Roles And Responsibilities Of A Brand Manager

Roles And Responsibilities Of A Brand Manager

With great power comes great responsibility. Now, this saying fits the bill perfectly when it comes to a Brand Manager. The Brand Manager, for...
Chimp&z Inc Celebrates Tying Up With Its Brand Family On Raksha Bandhan

Chimp&z Inc Celebrates Tying Up With Its Brand Family On Raksha...

We get it. Sibling relationships can be rocky and polarising. Love - hate, as we call it. However, they are the only family that...
Why You Need a Content Calendar and How to go about creating one

Why You Need a Content Calendar and How to go about...

Having a content calendar is an integral part of your content marketing strategy. It makes things easier and way more organized. Companies of all...
7 Do’s and Don’ts of Writing Image Alt Tags

7 Do’s and Don’ts of Writing Image Alt Tags

There are so many pieces of the puzzle that need to fit together in order for your website to rank higher, get more audience,...
Celebrating World Yoga Day, WFH-Style with Mind-Bending Asanas

Celebrating World Yoga Day, WFH-Style with Mind-Bending Asanas

Taking Yoga Day to another level with the hilarious WFH Edition of Chimp Yoga Another year, another Yoga Day but NOT the same celebration, we'll...

LGBTQIA+ Representation In 21st Century Advertising

India is one of the fastest growing ad markets in the world, and the pundits predict that digital marketing services and its ad spends...

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