Digital Jungle

Every December, I receive an email from a nationalised Indian bank, wishing me on my birthday. This email is very simple and sweet. However,...

A brand is something a business can be remembered by and represents what it stands for. Naturally, any business would desire a distinctive position...

"No matter what anybody tells you, words and ideas can change the world." - John Keating. This quote speaks volumes. Words do hold the...

Clothes, burgers, post-it notes, whatever you need to sell, just slap an image (or ten) of hypersexualized women and be on your merry way...

Most of the time, when we are in doubt about something specific and we don’t know the solution, we rush to search for the...

When you play the Game of Thrones, you win or you die. In the Game of Agencies, you Go Big or Go Home. As the latest...

Everyone’s free to do what they want (as long as they don’t harm others, obviously) and live the life they want to live. Smoking...

The month of May might come to an end but it has fashioned some new updates followed by new marketing opportunities through social media. Here’s...

The global effects of the Covid-19 pandemic have been devastating, to say the least. Workplace stress, job layoffs, shortage of employment opportunities, the inability...

Sex sells, and in advertising, it seems to be a widely accepted truth that a scantily clad woman in an ad can successfully sell...