5 Top Digital Advertising Trends to Boost Your Business in 2020

Amidst the mind-numbing hullabaloo of the global pandemic, with millions suffering from several financial struggles, business owners with low to no digital presence, have...
Marketiing Automation For Business

Marketing Automation Trends to Streamline Business

Every December, I receive an email from a nationalised Indian bank, wishing me on my birthday. This email is very simple and sweet. However,...

Difference Between Digital PR vs Traditional PR

Since the PR council's inception from the time of Edward Bernays, PR has come a long way. PR in India is not far away...

The Importance Of Google Analytics For SEM

Peter Drucker once said, “ If you can’t measure it, you can’t improve it.” To measure the success or failure of any campaign, it has always...

Open Happiness!

Sounds like a vague term doesn’t it? You have probably experienced it, craved it, seen it and wanted it more than anything else in the...

7 Strategies To Win Saas Marketing

Technology is changing how we live, and this change has fueled the SaaS (Software-as-a-Service) business model. Experts predict that by 2023, the SaaS market...

Predictions About The Active Media Trends For 2021

To stay trending and have a strong social media presence is a dream of all companies, be it a startup or a well-established organisation....

5 Effective Strategies For Viral Marketing Campaigns

In this digital age, our online presence is becoming increasingly important. Everything is only a few clicks away from becoming viral. At any moment...

The Importance Of Online Reputation Management

What’s ORM and why is it crucial for any brand?  ORM or Online Reputation Management is a way for a business to proactively manage what...

5 Ad Campaigns That Have Helped To Shape The Advertising Industry

Over the years advertising has evolved from just selling a product to fostering relationships between brands and their consumers. Advertising, today has come to...

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