What Is Search Engine Optimization & How Do You Measure ROI

SEO involves the process of optimization of a website that improves its visibility of the website, ranks higher, and makes it appears more often...

Google Will No Longer Show Ads On The Right Side, Will...

Text ads have been a part of Google search results since the launch of AdWords back in 2000. These appeared traditionally on the right...

7 brands that are killing it on social media!

As social media is evolving at lightning speed, keeping up with trends is a herculean task. We’ve tracked down the 7 best brands that...

Localization vs. Globalization: Finding the Right Balance in Marketing

Understanding the dynamics of localization and globalization is pivotal for businesses aiming to extend their reach to a...

Top 5 Latest Software Development Trends

The world of software development is constantly changing with time. Studies show that the recent pandemic has a significant role in this segment. People...

Compromising (Morals) Positions: Some Highly Sexist Advertisements That Objectify Women

Sex sells, and in advertising, it seems to be a widely accepted truth that a scantily clad woman in an ad can successfully sell...

The Impact of Artificial Intelligence on Search Engine Marketing: What Every...

Search engine marketing (SEM) has been a crucial component of digital marketing for a long time now. It involves the use of paid advertising...

Fair & Lovely Backlash On Social Media!

In light of the emerging socio-political climate, cosmetics firms from around the world are reassessing their product lines and marketing strategies. Following the Black...

Does Going Live On Instagram Help To Gain Followers?

If your first instinct was to tap yes, there we go! You have your answer! If you tapped no, we’re sure you have reasons,...

Reasons Your Business Should Hire UI/UX Design Agency

The Design elements - UI design (user interface design) and UX design (user experience design) have become the need of the hour for numerous...

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