The Four C’s To Writing Great Copy

The old adage “Everyone’s a writer”, while technically true, should more appropriately be amended to “Everyone’s a writer, but very few are great writers”....
Online Marketing Strategies 2020

Effective Online Marketing Strategies for Business In 2020

Having an online presence for your business is an absolute must in this digital age. However, when almost each and every business is striving...

Launch A New Product With These Digital Strategy Tips

Launching a new product or service is a jump into the unknown. With so much noise in the world and the internet trying to...
User Trust Social Media

5 Ways to Build User Trust on Social Media

User trust on social media is difficult for many industries. With various data breaches, fake news, and misinformation, companies face an uphill battle to...

Here’s How Your Brand Can Leverage Influencer Culture!

In this ever-evolving age of social media where trends change like the seasons, we’ve got to be entertaining and relevant. Influencers are a big...

6 Simple Tips For A Successful PPC Campaign

Pay per click (PPC) is a method of paid advertising in which the website owners pay a bid amount for every click their website receives....

Instagram Reels: Boon or Bane

With a sudden ban on the immensely popular TikTok in June 2020, Instagram cashed in on the opportunity by introducing an arguably better substitute...

“PRIDE” In Advertising Or Pride Campaigns That Stand Apart

It's the month of colors, sharing love, accepting individuality, and honoring experiences. In the world of advertising, we see brands repping rainbow avatars and...
Top Digital Marketing Trends 2018

Top Digital Marketing Trends that Dominated in 2018

This year, the world of digital marketing has been quite eventful. With brands turning to rich and effective content, minimal designs, influencer marketing and...

These Are The 3 Best Advertisements By Nike

Nike is one of the world’s biggest and most recognised brands, and their advertising reflects this with great aplomb. Magnanimous, visually striking, sonically superb,...

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