Industry News

From a small shop in one town to a global giant, Walmart has changed remarkably.  Walmart debuted as a small cheap store in Arkansas, USA,...

Advertising is a vast play ground. You have the guys playing football inone end, basketball or hockey in the other and in between you have...

Sex sells, and in advertising, it seems to be a widely accepted truth that a scantily clad woman in an ad can successfully sell...

While previously users focused on sharing details of their life on Facebook, Instagram etc. now funny videos, pictures are being shared on Snapchat. The...

Creating a success story on social media usually requires a lot of intense planning and a fool proof strategy. It's essential to set up...

Programming languages form the bedrock of everything we do today. It is a building block of the Internet, the universal hub for business, entertainment...

Nike is one of the world’s biggest and most recognised brands, and their advertising reflects this with great aplomb. Magnanimous, visually striking, sonically superb,...

Welcome to our first edition of "Ad of the Week," where we dissect the most captivating advertisements in the industry. In the spotlight today...

Everyone’s free to do what they want (as long as they don’t harm others, obviously) and live the life they want to live. Smoking...

Welcome to our inaugural edition of "Ad of the Week," where we dissect the most entertaining and thought-provoking advertisements in the industry. This week,...