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Dos and Don’ts of advertising during a pandemic
With the current pandemic situation, we are facing an array of challenges because of a virus that has spread like a global wildfire.
You know...
New updates in the social media Jun-iverse
We’re halfway through the year, but social media never fails to make our personal and professional lives level-up with its new updates. The month...
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Ad of the Week: KAYAK’s Screams Don’t Do It Yourself and We Could...
Welcome to our inaugural edition of "Ad of the Week," where we dissect the most entertaining and thought-provoking advertisements in the industry. This week,...
Unofficial ‘Constitution of Advertising’ By Chimp&z Inc
Understanding the inner workings of an ad agency, we identified the need to have a wider outlet to exercise our expression of thoughts. This...
5 Ad Campaigns That Have Helped To Shape The Advertising Industry
Over the years advertising has evolved from just selling a product to fostering relationships between brands and their consumers. Advertising, today has come to...
5 Tips To Create A Successful B2B Content Marketing Strategy
What is B2B Content Marketing?
Business-to-Business (B2B) content marketing is a collection of strategies for distributing and delivering valuable content to your target market in...
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From Fandom to Feels: The Story Behind #DCBeTheLight
There are campaigns, and then there are moments.Moments when a brand steps out of its product shelf and steps into real conversations....
Tom & Jerry Turned 82, and Instagram Threw Them a Wild...
You know how some things just never get old? Like the smell of old books, or that one comfort movie you can...
From Products to Vibes: The New Language of Modern Marketing
It's not just a product. It's a whole mood.
Scroll through your Instagram, catch a YouTube pre-roll, or pause...