Ad of the Week: KAYAK’s Screams Don’t Do It Yourself...

Welcome to our inaugural edition of "Ad of the Week," where we dissect the most entertaining and thought-provoking advertisements in the industry. This week,...
Faceapp Marketing

App Marketing Strategy’s role in the Overnight Success of FaceApp

Be it the #BottleCapChallenge, #IceBucketChallenge or the #KikiChallenge, all of them have one thing in common, which is the tremendous craze and buzz that...

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Choosing the Right Digital Agency: A Comprehensive Guide to Finding Your Perfect Partner

In today's fast-paced digital landscape, businesses rely heavily on digital marketing strategies to thrive and grow. From engaging customers on social media to optimizing...

9 Tips To Make Your Blog SEO Friendly

Writing a blog article is a long process. It involves research, topic selection, writing, and editing amongst other things. It can take hours to...

The Fine Print

https://www.youtube.com/watch?v=JF0_dGYeSEk The Fine Print. Inspired by Kalki Koechlin: The Printing Machine Shame. Anger. Fear. Despair. All Kalki’s lyrical performance has managed to do is remind us of the...

Is IGTV Competing With YouTube?

If you’ve been asking yourself: Should I create content for YouTube or IGTV? Well, you’ve been asking the right question. And the good news...
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From Fandom to Feels: The Story Behind #DCBeTheLight

There are campaigns, and then there are moments.Moments when a brand steps out of its product shelf and steps into real conversations....

Tom & Jerry Turned 82, and Instagram Threw Them a Wild...

You know how some things just never get old? Like the smell of old books, or that one comfort movie you can...

From Products to Vibes: The New Language of Modern Marketing

It's not just a product. It's a whole mood. Scroll through your Instagram, catch a YouTube pre-roll, or pause...