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How Voice Search and Commands are Going to Change Advertising
When Google started its experimental voice search service in 2001, everyone was skeptical about its future. But, as of today, it has become a...
7 Reasons Why You Need A Digital Marketing Consultant
So, you’ve finally decided to leverage online tools to boost your business, right? But just shortlisting options at your disposal like SEO, email marketing,...
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How to increase your followers on Instagram?
Instagram has more than 800 million monthly users and sky-high user engagement level. According to the reports, 500 million IG users browse the app...
Brand Reputation Management: Tips to Build Trust
The term brand reputation refers to customers' general perceptions and opinions about a company and its products or services. It refers to...
Data Privacy Concerns and the Evolving Global Marketing Landscape
Money cannot buy information, and data privacy is becoming a major concern, particularly for marketers. More than ever,...
Time To Fall In Love With The Dynamism Of Marketing
With January now history, don't let tomorrow be a mystery. It is imperative for a marketing professional to stay one step ahead of the...
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From Fandom to Feels: The Story Behind #DCBeTheLight
There are campaigns, and then there are moments.Moments when a brand steps out of its product shelf and steps into real conversations....
Tom & Jerry Turned 82, and Instagram Threw Them a Wild...
You know how some things just never get old? Like the smell of old books, or that one comfort movie you can...
From Products to Vibes: The New Language of Modern Marketing
It's not just a product. It's a whole mood.
Scroll through your Instagram, catch a YouTube pre-roll, or pause...